Choosing your Niche
When you want to create a money making blog, the best way to go about it is to look for a niche that has high earning potentials.Here are some niches with high earning potentials you can consider.
-health
-Lifestyle
-Technology
-Personal finance.
Once you determine your niche, you can easily define your target audience.And by defining your target audience, you can also develop a content strategy.
Developing a content strategy will help you keep your audience constantly connected to your blog. From there, you can also work out a monetization strategy to make your blog bring in revenue.
Create your Blog
Creating your blog is essentially the set up process you need to navigate, to get a fully functioning blog, up and running. To do this you need to put in place various things.
-Choose a blogging platform
This is the first step in setting up your blog and it consists of choosing which platform to use to set up your blog.You can choose to use a simple platform like Google Blogger, or use a more flexible platform like WordPress. You can also use other blogging platforms as an alternative to the two mentioned above.
-Give your blog a domain name.
Once you decided on a platform you can go on to set up your blog by choosing a name which in essence is called the domain name. This is the name which people will type into the search engine to find your blog.
-Opt for upgrade, paid hosting or free hosting.
Most blogging platforms allow you to create a blog and publish content freely.This is called free hosting, because hosting is managed by the platform.Practically all platforms allows free hosting.
Some platforms like WordPress.com,makes it possible for you to upgrade to a paid plan. But it also offers self-hosting where you manage all the hosting process yourself.
You can choose which hosting option is right for you depending on your blogging level and experience, and also taking into consideration your budget.
If you are just starting out and still don't know your way around, a platform like Google Blogger or WordPress.com is a good way to get started.
-Choose theme and customization
The theme is the template you choose for your blog. It gives your blog the look and feel that resonates with the niche you have chosen. Most blogging platforms offer free templates you can use for your blog.
However you can also buy templates from sites dedicated to selling templates.With customization, you choose how to make different parts of your blog easily accessible to your audience, through for example, the arrangement of menu, etc.
Adding Content
Your blog is not complete if after setup, you do not add content. Because to say the truth, content is why people will visit your blog. Content makes your blog complete.
Consider your blog as a physical store which you are about to open. After the necessary works inside the store, such as, painting, putting up shelves, etc, you now have to fill the store with items.
Without items your store will be an empty store.In the same manner, without content, your blog will remain an empty blog. To add content you can choose to present it in several ways such as,
-text only
-text and image
-text and video
-text and audio(music or podcasts)
-image or video only
Types of content
Setting up a blog, depending on the niche your blog is focused on, you can decide which type of content to post.
Let say you've set up a blog to talk about software,how do you present it to your audience? What type of blog posts should you create to present the information to your audience?
Since your entire blog is focused on talking about software, you can write a detailed post on a particular software program highlighting,
-what the software is and what it does
-the requirements need to run the program on your PC
-how it works
-features
-your personal opinion using it
-the pros and cons you think of the software in question, and so on.
This way of giving a detailed and personal experience is called a review post. With a review post you are expressing a more personalized opinion of a particular product that you have personally used and can talk about with authority and competence.
You can decide to make your whole blog focus on reviewing products. In this sense it is called a, review blog. But you can also choose to make your blog a
-News blog where you talk about current events in the news
-Fashion blog, where you can talk about trending fashions
-Lifestyle blog where you talk about travel, hobbies,etc
-Affiliate blog where the focus is on affiliate marketing
These and many other ways is how you can present your blog depending on what your blog is all about.
Monetizing your blog
Display Ads are simply ads that appear within your blog, so while your visitors are going through your posts, they are also seeing the ads on display.
In order to have such ads displayed on your site, you need to apply to join a programs like Google Adsense or similar other programs.
Applying to join the program doesn't mean you will be accepted automatically.There will be a review of your site to see if it meet the requirements to display ads.
Once your site meets the requirements you will be approved and start seeing ads displayed on your blog.You earn when visitors to your blog click on the ads and engages with them.
Affiliate Marketing
Affiliate marketing allows you to earn a commission on other people's products that you promote through your own personalize link. Once people click on your link and go to the product page and buy it, you earn a commission.
This is by far the easiest way to monetize your blog since there are thousands of products you can promote as an affiliate. It is also super easy to start because for you do not need to create your own the product.
You job is to simply use your blog or whatever digital means you use-social media, to promote the product and get sales.
Offer Services
With your blog, you can offer services to help your visitors such as offering consulting services, coaching, teaching and so many other services that can help your visitors.
The important thing about offering services is that it requires expertise on your part, in the field you intend to offer your services.
Conclusion
Creating a money making blog is quite easy once you know what is involved and how best to go about it. The steps are simple as they involve knowing
-your intention and
-your purpose for stating a blog.
Once intention and purpose have been set out, then you go ahead to,
-set up your blog
-add content and then monetize it.
With consistency and a lot of persistence, the results will show if you don't give up.
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