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5 Reasons why you can't join an Affiliate Marketing program

                                                           

Are you looking for ways to make money online? If yes, then surely you must know that one of the many money making opportunities is Affiliate marketing.

Affiliate marketing has been around for so long that today it is one of the easiest ways to make money online. Many people with websites and blogs are joining affiliate marketing programs

 to ensure that their website or blog is filled with interesting products that come from merchant offers and from which they can earn valuable affiliate commissions and make money.

While this is good, this doesn't mean that as someone interested in joining affiliate marketing programs, you would get accepted so easily. In fact, affiliate marketing today,

 has so much changed that  just having a website or blog may not be enough to join a program and become an affiliate. This is what this blog will talk about.

And as the title suggests, we will look into the 5 reasons why even with a website  or blog, you won't be able join affiliate marketing programs so easily and make money.

But first let's start with understanding what Affiliate Marketing is.

What is Affiliate Marketing?


Affiliate marketing is an area of marketing in which an individual or company, by way of promotion, makes a sales transaction of a product that belongs to someone else who can be an individual or a company and earns a sales commission.

In simple terms it means that there are businesses or companies that sell products that are looking for more people to buy their products. This is because they want to expand their outreach and sell more, and make huge profits.

But this would require them to hire people to help sell their products.

Now hiring  people would in some cases require putting them on a real long or short term contract and paying them a monthly check.

But thanks to the internet, this problem of hiring is waived. Now instead of hiring people and putting them on a payroll, they create a partnership program which allows anyone to join and participate in the promotion of their products as an affiliate.

As an affiliate you promote a company's products or services and get paid when your promotion efforts brings in sales.

This is an advantage to the merchant company as

a) It ONLY pays you the affiliate a sales commission when your promotion efforts bring sales to the merchant company.

b) The company has no other payment obbligations towards the affiliate, such as a fixed monthly income even if you don't make any sales.

c) Your participation in the program is voluntary, meaning you joined of your own will sure of your ability to make money promoting  the merchant's products.

This brings up the question of what kind of advantages this type of marketing has for the affiliate.

So what are the advantages of  Affiliate marketing for the affiliate?

1) You become your own boss

If you have dreamed of  becoming your own boss for a long time, well Affiliate marketing is just what you need to get started. This is because it allows you the kind of freedom that a normal 9-5 job won't allow you.

2) You can work from anywhere

You work online and that means you can work from home or  anywhere in the world. And you don't have to worry about rushing to an office in time for work.

3) Time is on your side

Since you will be working online 90% of the time, time is always on your side. So you decide how much time it is  you want to dedicate towards your promotion efforts and that means even if you want to work 24/7 365 days a year you are never short of time.

4) Your  have nothing to worry about.

You have nothing to worry about and this is because you won't be working under a boss. And that means you won't be worried about deadlines or shift hours. Also when your promotion efforts results in the sales of a product,

It is the merchant's responsibility to see that products sold reaches  buyers. It is the merchant that will handle customer complaints and other related issues. So relax and focus on promoting and making sales.

The benefits of  a partnership between an affiliate and a merchant as much as it has it's advantages for both sides, can also have it's disadvantages for both parties. Let's see just two of them.

Disadvantages for the merchant

a) Paying high set up and maintainence fees to affiliate brokers

When a merchant registers  and host their affiliate program through Affiliate networks companies this requires the merchants to pay set up fees and maintainence cost to stay on the affiliate network. And these costs can be high depending on the network.

b) Merchant products promoted wrongly

If an affiliate uses wrong advertising methods to promote a merchant's product as a way of generating quick sales, this can  lead to customer complaints and thereby make merchants  lose customers rapidly.

Disadvantages to the Affiliate

a) Merchants can close programs anytime

Merchant programs often close without warnings and this can lead to affiliates losing any sales commission that they have generated that have not been paid.

b) Initial commission reduction

There is always the possibility that merchant programs promise high commissions  as a way of getting interested people to join in as affiliates and then within a short time reduce the commission rate unexpectedly.

Read Also: 9 Things to know before you join a money making website

How to join an Affiliate Program

For anyone interested in joining an Affiliate program, there are two ways of doing so. One is by going directly to the merchant site and the other is by joining an affiliate network site.

Merchants can directly make affiliate program offers for their site visitors.This means that any interested site visitor can go to the Affiliate program page of the merchant site and register their details to join the program.

 If their partnership application is approved they can start promoting the merchants products with the resources given by the merchant. These may include a personalized affiliate link, banners and text links.

 Merchants can also use an Affiliate networking site. This means that to become an affiliate requires site visitors to  register through an Affiliate network site. An affiliate network site is a website that hosts lots of merchant programs and acts as an intermediary between merchants and affiliates.

Merchants can use both methods to gain maximum exposure

As merchant companies make their affiliate program offers directly from their website,they can also use affiliate network sites too. Both methods have the advantage of

 getting their products bigger exposure through the affiliates that will partner with them to promote their products. The merchant has the opportunity to reach out to a wider audience and this can explode sales of their products.

Why you can't join an affiliate program

So do you have a website or blog that's up and running and you want to make money with it by promoting affiliate products? As said before,

 affiliate marketing has changed quite a bit and that's because more and more merchants rely on affiliate marketing network sites, like CJ.com, Shareasale, to host their programs. What this means is that  the networks handles for them such things as tracking leads, sales,

commision handling and so on. This requires the merchant to pay a setup fee and also a monthly maintainence fees to the networks. When merchants take the time to entrust their programs

 to Affiliate networks sites, it makes them become selective in their choice of affiliates who will partner with them and promote their products.

Since they have invested time and money, they want to see a good return on their investment and so only look for those affiliates

 who have what it takes to help them make a good return. And that means partnering with affiliates who meet certain requirements.

Listed below are 5 of the most common requirements that Affiliate merchants ask that would-be-affiliates must have.

1) A self-hosted website or blog

A self-hosted site is a site that has no extension of any sort attached to it such as a wordpress.com or blogspot.com extension or any of the free blog site extensions across the web. This means that the web address will end in for example,

  myblog.com and not myblog.myblog.com. 

If there is a reason why merchants love to work more with self-hosted sites this is because owners of self-hosted sites have more control over those sites than sites with extensions.

2) Traffic

Another requirements commonly requested is website traffic. Merchants are keen on knowing how many daily or monthly traffic a website or blog attracts. This is important because the more traffic a website gets the more a merchant's product benefits from that traffic.

Most affiliate programs won't accept sites that do not have at least 5,000 monthly traffic. If your site is getting more then this is good for any partnership offers.

3) Site and Program must be related

Yes, you do want to make money with your site and you go for programs that have higher payouts. But your request to join such program has been rejected based on a single fact-that the program you want to join and what your site is all about are in no ways related.

Does your site talk about pet dogs? If so why do you want to promote a program about games on this site that's focused solely on talking about pet dogs,for the high commision payout? Your application will not get approved so easily.

4) Fewer content or no quality contents

Your site is up and running but does not have enough content or the quality of the content is not convincing  enough  to help merchant programs accept your request for partnership. Fewer published contents will give the impression that you

 are not getting enough traffic while if the quality of the articles is low, it might mean a site that has little interest or engagement.

5) Site redirects or untrustworthy sites

Have you ever clicked on any part of your website only to have a new web page open instantly? This is one of those things that can get your partner application rejected. The reason is,

 those clicks redirect your site to open  other pages on the web that are not even related to your site
and in most cases those pages can be adults websites. This make your site untrustworthy for business and so merchants may reject your partnership application instantly.


What to do when your application is rejected


"We're sorry, but your website does not 
meet the acceptance guidelines for the 
xyz affiliate program."

Have you applied for a program and your partnership application declined? Then in most cases you may have received the above message as an email message by the merchant company.

Merchant companies have a lot of decision power over who gets accepted in their program and who does not. And in most cases it doesn't matter if you meet all the requirements as laid out in their guidelines. Some merchants simply don't accept applications no matter how you fit their program guidelines.

If your application is one of such application that has been declined then you can always email the merchant directly and ask to know why your application was declined.

Replies may usually take up to a week to come. But while you are waiting you can look for other offers.Rejections should not deter your efforts to earn from affiliate marketing.

In Conclusion

If your affiliate marketing efforts is hindered by merchant rejections, even when you meet guidelines and you have a good site, then you  can always benefit from sites like

  Clickbank that do not require you to even have a free website to promote products. All you need to get started is to open an affiliate account . There are tons of products that you can choose to promote and earn commissions and best of all it is free to join.

Shareasale is another site that hosts merchant programs and that allows you to open a free affiliate account .  With Shareasale, merchant offers are of two kinds and that is

a) Merchant offers that are instantly approved once you apply 

These merchants offers are programs that once you click the apply button beside the offer instantly approves your application without review.

b) Merchant offers that require review

These merchant offers are programs that once you apply will require you to wait for a few days. This is the time necessary for the merchant company to review your application and accept or decline it.

Finally, answer this question:

What do you think is the number one reason why affiliate applications are declined?

Comment below



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